Golden Valley Doughnut Shop Becomes ‘Funner’
A tasty treat is the perfect way to get a morning started. If you disagree, just ask the steady stream of customers making their way to the newly-renovated bakery along Medicine Lake Road in Golden Valley.
“You can get a good glazed donut. The nut rolls are really good, and it’s a neighborhood place,” said Jonathan Sprain of Golden Valley.
“Now that it’s all fully decorated and lit, I think it’s a blast,” said Nicole Stover of New Hope. “It’s like a little event coming here now.”
With music blasting and spinning disco lights, this isn’t your typical bakery experience.
In fact, one might even call it, ‘Funner.’
“I’m a child that’s been trying to make things ‘Funner’ my entire life,” said Mike Getty, one of the owners of Funner Brothers Donut Company. “So this is a little bit of our personality.”
Funner Brothers Donut Company is the bakery formerly known as Valley Pastries. Earlier this year, they decided to expand their shop and undergo a complete remodel.
“It’s fun. It’s unique. I’ve never walked into another donut shop where there’s a huge mural and there’s lights spinning around and it’s kid friendly,” said Alex Loosbrock, the other owner of Funner Brothers. “And it’s what we feel a donut shop needs. It’s donuts. It’s cookies. It’s good things.”
“Good things” like a mural with a few throwbacks to the 80s, and a cart where kids can design their own donut holes.
Of course, the other big change was the rebrand to something grammatically incorrect.
“I did have an English teacher tell me once that ‘funner’ wasn’t a word,” Getty said. “And she’s gonna be the first one to get a [Funner Brothers] T-shirt.”
Essentially, the idea was to make the place fun and inviting. Because ultimately, people are coming here for donuts, not a lesson in grammar.
“When I first heard it, I did not like it because I don’t like change,” said Stover, the customer from New Hope. “But now I love it. I think the play on ‘Funner’ not actually being a real word, but like, it works and it’s funny. It’s perfect.”
Funner Brothers is open Tuesday-Sunday from 6 to 11 a.m. Getty and Loosbrock say they’d like to open up additional locations outside of Golden Valley
Related: Valley Pastries in Golden Valley to Close for Months-long Renovation