Brooklyn Park Salon Showcases Latest Beauty Trend: Microblading
The beauty industry is a billion-dollar business. Just ask Erica Waldusky, the Brooklyn Park business owner is a ‘permanent makeup’ artist, who sees multiple clients a day.
“I do a lot of different services,” said Waldusky. “So I’m doing brows, tattooing eyeliner, tattooing lips.”
Essentially, each of those clients are on a mission to improve their look.
Dayna Grams of Champlin is one of those clients.
“I am definitely one of the victims of the 90s,” Grams said jokingly.
She was referring to a beauty trend of having thin eyebrows, which was popularized during the 1990s
“Oh the 90s, it was the very thin, like, pencil eyebrows,” she said. “So you basically plucked them down to a line, not thinking, oh I’ll probably want these back later.”
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A picture of Dayna Grams prior to the microblading procedure.
To help reverse that decades-old beauty trend, Grams made her way to Infinite Beauty Permanent Makeup in Brooklyn Park to have her eyebrows filled in using a procedure known as microblading.
“Microblading, basically we are creating a hair-like stroke,” Waldusky said. “So we are looking to resemble a real hair stroke. It’s a very natural form of permanent makeup.”
The idea is that a fuller eyebrow will give people a more youthful appearance, and it’s Waldusky’s job to help clients achieve that look.
“I would say a majority of my clients walk through the door and they’re like, I overplucked them in the 90s and they never grew back,” Waldusky said. “Job security, I guess.”
An hour-long procedure
After numbing the brows, Waldusky takes measurements of Gram’s facial features and bone structure to create a natural shape, and an outline, of what the brows will look like.
After Grams approves the shape, Waldusky uses a handheld tool to carefully draw on her new eyebrows, line by line.
Erica Waldusky performing the microblading procedure on Dayna Grams.
The entire process takes about an hour to complete. And once it’s all said and done, Waldusky does a big reveal.
“Oh my goodness,” Grams said, looking at her image for the first time after the procedure. “Oh my gosh. I have a brow. It looks so good.”
The end result is a natural looking pair of eyebrows and one satisfied client.
“It’s super rewarding, and that’s the best part about my job,” Waldusky said.
A microblading session with Waldusky can cost up to $800. The effect wears off over time, so clients are asked to come back for touch-ups every few years.
Meanwhile, other uses for permanent tattoos include scar camoflauge, areola tattooing for breast cancer survivors and “scalp micropigmentation,” which can cover bald spots or thinning hair without surgery.
Dayna Grams shows off her new eyebrows, following the microblading procedure.
